Google search Panda Penguin updates hurt webmasters, businesses, quality sites.

DracGoogla: Google Devilish Search Updates Panda, Penguin

Google released updates named Panda and Penguin with new search algorithms that hurt business sites and quality sites to force them pay for AdWords

Google released Panda, Penguin updates with new search algorithms in April 2012 to force AdWords.

Authored by Ion Saliu on May 11, 2012.

During that period, my site received many more referrals from Google search and other search engines. After the Mega Millions frenzy ended, the number of Google referrals dropped to worse than three times the level in normal periods (i.e. without search frenzies). Still, now, I receive the same traffic from other search engines as before the frenzy.

I don't see any other reason. Virtually, I made no changes to my website. Actually, my site enjoys now higher traffic from bookmarks than before the Mega Millions "irrational exuberance". Most visitors greatly appreciate what they had just come across.

I received a mysterious and cryptic email from Google. Basically, they stated there was no hand-made spam at my website, but the traffic dropped because of the new algorithms! What I noticed, however, the new algorithms did not hurt sites with much lower content! The proof is that the number of bookmarks to my site TRIPLED, while the number of Google referrals dropped to ONE THIRD!

Then, I realized that was yet another one of those huge problems Google, the restless kid, has created cyclically. For example, Google created and discontinued over 25… Google services! You are not alone if you've had big headaches! I went to the forums specially created by Google for webmasters. (Incidentally, it's one more subtle ploy to keep webmasters enslaved to Google!) I entered the most relevant forum, the one related to indexing and ranking:

https://groups.google.com/a/googleproductforums.com/forum/#!categories/webmasters/crawling-indexing--ranking

Hey, yet another Google update, yet another debacle! Actually, this one was a… twin update: Panda, followed immediately by Penguin. It stank a lot like an older infamous Google update: the Florida Update (November 2003). I started a thread in the special-purpose Google Webmasters forum: “Google Panda/Penguin Updates: Florida Update Redivivus”.

One can see how many people cry foul in this Google Webmasters forum. Many a webmaster was severely hurt by these 2012 updates. They are complaining, and so am I.

I was not aware there was another asphyxiating Google update, like in 2003 (Florida update). It happened during the period end of March – beginning of April 2012. I received a message in my Webmasters Tools account. Google praised me for a spectacular rise in traffic. There was also the exclamation “Yay!” It was the period known as the “Mega Million Frenzy” (when the jackpot reached over $600,000,000).

Then I searched more and I landed in this forum. I replied in a couple of threads – all complaining about this draconic drop in traffic caused by the so-called “Panda/Penguin updates”. It reminded me of another infamous Google update: the “Florida Update” (November 2003).

After the Florida update, commercial pages were dropped or, at least, moved way down the rankings. Most webmasters and SEO experts realized immediately that Google was maintaining a list of MONEY WORDS. Based on that greedy list, the non-commercial (informative) sites were listed at the very top of search results. Meanwhile, all commercial sites were most likely dropped from the first 10 or so result-pages.

Clearly, the intent was to force commercial sites into advertising (Google AdWords), thusly allowing Google to make a lot more money.

I certainly understand the policy to a reasonable extent. Everybody wants money, and that's not a sin. For example, my case: I am a commercial site. I earn from Google AdSense. More importantly, I sell software via paid membership. Indeed, the earnings of my website experienced a real boom. Google search made the greatest contribution – and it was for FREE!

There was another Google search debacle: SERVITUDE to the Communist régime of China. Google accepted to ignore the best sites of China or the world IF they were on the ban-list of the Communists. Google served the interests of the Communists, while hurting great sites where people exercised their freedom of speech. Google realized the hideous sin they had committed and broke the deal with the Chinese Communist régime.

Google search had also amended the Florida Update.

These new crazy updates (Panda/Penguin) must be also amended, if not annulled. It's for the good of man, all men (Homo sapiens).

You guessed it again! My post was deleted in a couple of hours. It was aggravated cowardice, because they told me later that my thread was only… moved! But it is impossible to guess that — it's in a well-hidden forum!

But why was my post deleted? Other posters have espressoed (expressed) much harsher words… I “tink” I used a very intelligent word that might attract the attention of the U.S. Federal Trade Commission (FTC). The concept in focus is MONEY-WORDS.

After the Florida update, commercial pages were dropped or, at least, moved way down the rankings. Most webmasters and SEO experts realized immediately that Google was maintaining a list of "money-words". Based on that greedy list, the non-commercial (informative) sites were listed at the very top of search results. Meanwhile, all commercial sites were most likely dropped from the first 10 or so result-pages.

Clearly, the intent was to force commercial sites into advertising (Google AdWords), thusly allowing Google to make a lot more money.

Google survived the Florida update mainly because Yahoo and MSN search (now Bing) were even more stupid than Google. Based on that experience, Google revived Florida through two zombic incarnations: Panda and Penguin.

The most nose-biting shock I encountered was reading the blog of the mentally-disturbed Google specialist who lead these two insane search updates, Panda and Penguin. There is a huge outcry in the Comment section of the blog. More than 900 comments (as of May 10, 2012) that have not received one single answer from the Google bully or anyone else in an official Google capacity. The Penguin blog URL follows, but Google might overreact and delete it:

http://googlewebmastercentral.blogspot.ca/2012/04/another-step-to-reward-high-quality.html

There are some forceful opinions expressed in the Comment section of that official Google blog! None of the opinions is positive… In fact, all opinions are at the extreme-right end of the segment (close to 200% negative, that is, that it is!) There are calls for bulk-complaining against Google to the U.S. Federal Trade Commission (FTC). There is a strong recommendation to totally drop Google as the favorite search engine and use instead an surprisingly good and non-intrusive search engine named DuckDuckGo.com.

Google makes it extremely hard to show more than 10 results per page because of AdWords bidding.

Advertisers enrolled in AdWords pay much more for ads displayed on the first 10 search results page.

The updates badly hurt business sites, quality websites who do not advertise on Google search (AdWords).

Google operates in an arbitrary fashion with no oversight or fear of the governments.

US Government, EU look unfavorably at a monopoly Google company that abuses its preeminent position.

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History and future considerations on Internet searching and search engines don't look good.